千年羌寨“破茧记”：从世界桂冠到共富图景——桃坪村获评“世界最佳旅游乡村”一周年观察
<p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;">2024年，桃坪村摘得“世界最佳旅游乡村”桂冠，为这座沉淀千年的羌寨注入全新发展动能。如今，荣誉加冕已满一周年，这座坐落于川西高原的古老村寨正以“破茧成蝶”的姿态，向世界展现着传统与现代交融的独特魅力。</span></p><p></p><section nodeleaf="" style="-webkit-tap-highlight-color: transparent; margin: 15px 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; visibility: visible; box-sizing: border-box !important; overflow-wrap: break-word !important;"></section><p></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span leaf="" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></span></p><p></p><section data-role="title" data-tools="135编辑器" data-id="162498" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="-webkit-tap-highlight-color: transparent; margin: 10px auto; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; background-color: rgb(232, 239, 190); border-radius: 25px;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 8px 15px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; border: 1px dashed rgb(189, 195, 37); border-radius: 25px; background-color: rgb(255, 255, 255);"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; display: flex; align-items: center; justify-content: space-between;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; flex-shrink: 0;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; width: 15px;"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 25.9 25.91" style="display: block;" role="img" aria-label="插图"><g data-name="图层 2"><g data-name="图层 1"><path d="M22.35,16.5c-2,0-7.1-3.55-7.1-3.55s5.14-3.55,7.1-3.55a3.55,3.55,0,0,1,0,7.1ZM9.4,3.55a3.55,3.55,0,0,1,7.1,0c0,2-3.55,7.11-3.55,7.11S9.4,5.52,9.4,3.55Zm-5.85,13a3.55,3.55,0,0,1,0-7.1c2,0,7.11,3.55,7.11,3.55S5.51,16.5,3.55,16.5Zm13,5.85a3.55,3.55,0,1,1-7.1,0c0-2,3.55-7.1,3.55-7.1S16.5,20.39,16.5,22.35Z" style="fill:#fddd6a;fill-rule:evenodd;"></path></g></g></svg></section></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px 10px; outline: 0px; max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; text-align: center; font-size: 16px; color: rgb(63, 63, 63); overflow-wrap: break-word !important;"><strong data-brushtype="text" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">非遗技艺破圈：</strong></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px 10px; outline: 0px; max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; text-align: center; font-size: 16px; color: rgb(63, 63, 63); overflow-wrap: break-word !important;"><strong data-brushtype="text" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">从“小众传承”到“产业增收”</strong></p></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; flex-shrink: 0;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; width: 15px;"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 25.9 25.91" style="display: block;" role="img" aria-label="插图"><g data-name="图层 2"><g data-name="图层 1"><path d="M22.35,16.5c-2,0-7.1-3.55-7.1-3.55s5.14-3.55,7.1-3.55a3.55,3.55,0,0,1,0,7.1ZM9.4,3.55a3.55,3.55,0,0,1,7.1,0c0,2-3.55,7.11-3.55,7.11S9.4,5.52,9.4,3.55Zm-5.85,13a3.55,3.55,0,0,1,0-7.1c2,0,7.11,3.55,7.11,3.55S5.51,16.5,3.55,16.5Zm13,5.85a3.55,3.55,0,1,1-7.1,0c0-2,3.55-7.1,3.55-7.1S16.5,20.39,16.5,22.35Z" style="fill:#fddd6a;fill-rule:evenodd;"></path></g></g></svg></section></section></section></section></section></section><p></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">千年羌寨的非遗技艺，正从博物馆的玻璃展柜走向生产生活的广阔舞台。一年来，桃坪村以“创新+产业”为钥匙，解锁非遗活态传承新路径——羌绣主题民宿里绣娘飞针走线，羌碉营造体验区热闹非凡，羊皮鼓舞表演震撼人心。通过“传承人驻场+游客体验”模式，让古老技艺成为带动增收的“金钥匙”，让文化遗产在新时代焕发勃勃生机。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">不止传统技艺的创新转化，年轻力量的注入也为非遗破圈带来新活力。周礼燕的故事是最好的注脚。桃坪获评“世界最佳旅游乡村”的喜讯传来，让远在成都做生意的她深受触动，毅然将耗时多年研发的“羌笛春柳”羌香技艺带回家乡。这项创新技艺以羌族古法制香秘方为基础，融合现代工艺，因配方独特且不可复制，深受游客喜爱，不仅让她的小店成为老寨内的必打卡地，更带动周边3名手艺人加入制作。目前，周礼燕正全力打造个人IP，通过拍摄短视频让千年羌香在新时代飘向更远的地方。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">同样在非遗赛道上“破圈”的，还有“95后”返乡青年周世艳（网名易川）。桃坪羌寨获评“世界最佳旅游乡村”后，她敏锐捕捉到文旅融合的发展机遇，果断将事业重心从线上直播转向线下实体，在新寨开设羌文化主题咖啡店，以“非遗+咖啡”跨界融合吸引年轻客群，店内设置文创产品展销区、农特产展柜和短视频拍摄角，打造集“非遗展示+农产销售+文化体验”于一体的农文旅融合体验店面，成为连接线上流量与线下体验的新纽带。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span leaf="" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></span></p><p></p><section data-role="title" data-tools="135编辑器" data-id="162498" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="-webkit-tap-highlight-color: transparent; margin: 10px auto; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; background-color: rgb(232, 239, 190); border-radius: 25px;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 8px 15px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; border: 1px dashed rgb(189, 195, 37); border-radius: 25px; background-color: rgb(255, 255, 255);"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; display: flex; align-items: center; justify-content: space-between;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; flex-shrink: 0;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; width: 15px;"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 25.9 25.91" style="display: block;" role="img" aria-label="插图"><g data-name="图层 2"><g data-name="图层 1"><path d="M22.35,16.5c-2,0-7.1-3.55-7.1-3.55s5.14-3.55,7.1-3.55a3.55,3.55,0,0,1,0,7.1ZM9.4,3.55a3.55,3.55,0,0,1,7.1,0c0,2-3.55,7.11-3.55,7.11S9.4,5.52,9.4,3.55Zm-5.85,13a3.55,3.55,0,0,1,0-7.1c2,0,7.11,3.55,7.11,3.55S5.51,16.5,3.55,16.5Zm13,5.85a3.55,3.55,0,1,1-7.1,0c0-2,3.55-7.1,3.55-7.1S16.5,20.39,16.5,22.35Z" style="fill:#fddd6a;fill-rule:evenodd;"></path></g></g></svg></section></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px 10px; outline: 0px; max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; text-align: center; font-size: 16px; color: rgb(63, 63, 63); overflow-wrap: break-word !important;"><strong data-brushtype="text" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">留客能力跃升：</strong></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px 10px; outline: 0px; max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; text-align: center; font-size: 16px; color: rgb(63, 63, 63); overflow-wrap: break-word !important;"><strong data-brushtype="text" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">从“逛拍就走”到“住玩两天”</strong></p></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; flex-shrink: 0;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; width: 15px;"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 25.9 25.91" style="display: block;" role="img" aria-label="插图"><g data-name="图层 2"><g data-name="图层 1"><path d="M22.35,16.5c-2,0-7.1-3.55-7.1-3.55s5.14-3.55,7.1-3.55a3.55,3.55,0,0,1,0,7.1ZM9.4,3.55a3.55,3.55,0,0,1,7.1,0c0,2-3.55,7.11-3.55,7.11S9.4,5.52,9.4,3.55Zm-5.85,13a3.55,3.55,0,0,1,0-7.1c2,0,7.11,3.55,7.11,3.55S5.51,16.5,3.55,16.5Zm13,5.85a3.55,3.55,0,1,1-7.1,0c0-2,3.55-7.1,3.55-7.1S16.5,20.39,16.5,22.35Z" style="fill:#fddd6a;fill-rule:evenodd;"></path></g></g></svg></section></section></section></section></section></section><p></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">非遗的活态传承与创新，不仅让古老羌寨焕发文化魅力，更直接提升了游客的体验黏性。随着文旅体验的升级，桃坪村的“留客魔法”持续显效，游客从“匆匆过客”变为“深度体验者”，国际吸引力也显著增强。数据显示：游客平均停留时间从0.5天延长至1.8天，外籍游客占比提升至12%，较去年同期增长3倍，“世界桃坪”的国际名片愈发闪亮。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">游客体验的深度转变，离不开文旅业态的创新升级。“以前带团来，都是匆匆打卡，现在会住下来跟着传承人学羌碉营造、喝自酿咂酒，晚上在老寨晒坝上和当地人共跳莎朗舞。”来自成都的导游林先生在朋友圈晒出的“两天一夜深度游”视频获赞超百，视频里，他与羌族村民共跳莎朗舞的画面充满感染力。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">业态创新是留客能力跃升的核心密码。一年来，桃坪村从“单一住宿”向“多元融合”突破：本土文旅经营户增至86家，农文旅体验馆、羌碉营造研学工坊等新业态次第涌现，构建起“住、玩、学、购”一体化产业链，让游客来了不想走，走了还想来。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">“尔玛人家”非遗庄园民宿率先完成提质升级，保留羌式火塘、老物件藏品装饰等传统元素，旺季入住率持续爆满；周边村寨顺势全新打造集水果采摘、露营民宿、亲子互动、休闲餐饮等功能于一体的“农旅综合体”——“崖上星河”高半山网红级高端民宿，自开业以来周末入住率达95%，有效延伸当地文旅产业链条。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span leaf="" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"/></span></p><p></p><section data-role="title" data-tools="135编辑器" data-id="162498" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; font-size: 17px; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); box-sizing: border-box !important; overflow-wrap: break-word !important;"><section style="-webkit-tap-highlight-color: transparent; margin: 10px auto; padding: 4px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; background-color: rgb(232, 239, 190); border-radius: 25px;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 8px 15px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; border: 1px dashed rgb(189, 195, 37); border-radius: 25px; background-color: rgb(255, 255, 255);"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; display: flex; align-items: center; justify-content: space-between;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; flex-shrink: 0;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; width: 15px;"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 25.9 25.91" style="display: block;" role="img" aria-label="插图"><g data-name="图层 2"><g data-name="图层 1"><path d="M22.35,16.5c-2,0-7.1-3.55-7.1-3.55s5.14-3.55,7.1-3.55a3.55,3.55,0,0,1,0,7.1ZM9.4,3.55a3.55,3.55,0,0,1,7.1,0c0,2-3.55,7.11-3.55,7.11S9.4,5.52,9.4,3.55Zm-5.85,13a3.55,3.55,0,0,1,0-7.1c2,0,7.11,3.55,7.11,3.55S5.51,16.5,3.55,16.5Zm13,5.85a3.55,3.55,0,1,1-7.1,0c0-2,3.55-7.1,3.55-7.1S16.5,20.39,16.5,22.35Z" style="fill:#fddd6a;fill-rule:evenodd;"></path></g></g></svg></section></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px 10px; outline: 0px; max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; text-align: center; font-size: 16px; color: rgb(63, 63, 63); overflow-wrap: break-word !important;"><strong data-brushtype="text" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">辐射效应显现：</strong></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 0px; margin-bottom: 0px; padding: 0px 10px; outline: 0px; max-width: 100%; box-sizing: border-box; clear: both; min-height: 1em; text-align: center; font-size: 16px; color: rgb(63, 63, 63); overflow-wrap: break-word !important;"><strong data-brushtype="text" style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">从“桃坪独美”到“周边共富”</strong></p></section><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important; flex-shrink: 0;"><section style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box; overflow-wrap: break-word !important; width: 15px;"><svg xmlns="http://www.w3.org/2000/svg" viewbox="0 0 25.9 25.91" style="display: block;" role="img" aria-label="插图"><g data-name="图层 2"><g data-name="图层 1"><path d="M22.35,16.5c-2,0-7.1-3.55-7.1-3.55s5.14-3.55,7.1-3.55a3.55,3.55,0,0,1,0,7.1ZM9.4,3.55a3.55,3.55,0,0,1,7.1,0c0,2-3.55,7.11-3.55,7.11S9.4,5.52,9.4,3.55Zm-5.85,13a3.55,3.55,0,0,1,0-7.1c2,0,7.11,3.55,7.11,3.55S5.51,16.5,3.55,16.5Zm13,5.85a3.55,3.55,0,1,1-7.1,0c0-2,3.55-7.1,3.55-7.1S16.5,20.39,16.5,22.35Z" style="fill:#fddd6a;fill-rule:evenodd;"></path></g></g></svg></section></section></section></section></section></section><p></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">留客能力的跃升，让桃坪的文旅价值加速外溢，带动周边区域共同发展。依托“世界桃坪”品牌效应，周边村落纷纷结合资源禀赋加大投资建设，多个村庄集体经济收入实现大幅增长，“小桃坪”辐射带动“大桃坪”的发展格局已初见成效。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">增头村通过纯天然蜂蜜产品升级实现集体经济破零，今年自开售以来已实现收入6万余元。古城村聚焦特色农业与基础设施建设，打造粮经果业园区，同时建设“浆洗房”项目，实现集体经济从无到有，预计投用后村集体经济年增收超5万元。佳山村通过闲置资源盘活实现稳定增收，预计年增收7万元。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">在带动周边村落增收的同时，桃坪镇自身也在持续优化“硬环境”与“软服务”，为共富图景筑牢基础。桃坪镇聚焦景区发展痛点，完善灯光照明、人居环境整治等基础配套，优化游桃坪羌寨羌文化交流中心、停车场等服务设施，全面提升景区承载能力与接待服务水平。有效破解制约寨子旅游发展的瓶颈问题，进一步擦亮世界桃坪旅游名片，助力乡村旅游提质增效。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"></span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">这份“共富答卷”的背后，是景区管理机制的创新突破。桃坪镇通过三十余次改革研讨，组建义警巡逻队与志愿服务队规范市场，让周边500余户果农安心设点，甜樱桃季创下推动甜樱桃销售600余吨的纪录。“以前愁果子卖不出去，现在游客多、价格好，今年光樱桃就赚了3万多！”古城村果农蒲大哥的喜悦，正是“大桃坪”共富图景的生动注脚。</span></p><p></p><section nodeleaf="" style="-webkit-tap-highlight-color: transparent; margin: 15px 0px; padding: 0px; outline: 0px; max-width: 100%; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: center; text-indent: 0em; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"></section><p></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">“现在的桃坪，手艺能赚钱，寨子能留客，桃坪群众的日子就像羌绣上的图案，越来越鲜活！”桃坪镇党委副书记的感慨，道出了桃坪人最真实的获得感。</span></p><p style="-webkit-tap-highlight-color: transparent; margin-top: 15px; margin-bottom: 15px; padding: 0px; outline: 0px; max-width: 100%; clear: both; min-height: 1em; color: rgba(0, 0, 0, 0.9); font-family: 微软雅黑, Microsoft YaHei; letter-spacing: 0.544px; text-align: justify; text-wrap-mode: wrap; background-color: rgb(255, 255, 255); text-indent: 2em; font-size: 15px; line-height: 1.75em; box-sizing: border-box !important; overflow-wrap: break-word !important;"><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;">从“藏在深闺”到“世界瞩目”，桃坪实现了从“小众景点”到“国际名片”的华丽跨越。农文旅的深度融合，让“千年羌寨·世界桃坪”的金字招牌在乡村振兴的浪潮中绽放更加夺目的光彩，向世界展现中国乡村的独特魅力！</span></p><p><span style="-webkit-tap-highlight-color: transparent; margin: 0px; padding: 0px; outline: 0px; max-width: 100%; box-sizing: border-box !important; overflow-wrap: break-word !important;"><br/></span></p><p><br/></p><link rel="stylesheet" href="//dyxrmt.cn/source/plugin/wcn_editor/public/wcn_editor_fit.css?v134_D2o" id="wcn_editor_css"/>
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